Rolex
Rolex watches
Day-Date
M228396TBR-0030

Rolex Day-Date 40 in Platinum with a Ice blue dial, Diamond-set bezel, President, semi-circular three-piece links bracelet

Rolex Day-Date 40
Oyster, 40 mm, platinum and diamonds
Reference: M228396TBR-0030

Name: Day-Date 40
Brand: Rolex
SKU: M228396TBR-0030
Price: 101500.0 GBP
Availability: InStock

£101,500

All prices are Rolex's suggested retail prices inclusive of V.A.T. Prices can be modified at any time without notice.

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Rolex Guarantee

To ensure the precision and reliability of its timepieces, Rolex submits each watch after assembly to a stringent series of tests. All new Rolex watches purchased from one of the brand’s Official Retailers come with a five-year international guarantee. When you buy a Rolex, the Official Retailer fills out and dates the Rolex guarantee card that certifies your watch’s authenticity.

The green seal

The five-year guarantee which applies to all Rolex models is coupled with the green seal, a symbol of its status as a Superlative Chronometer. This exclusive designation attests that the watch has successfully undergone a series of specific final controls by Rolex in its own laboratories according to its own criteria, in addition to the official COSC certification of its movement.

Rolex presentation box

Every Rolex is delivered in a beautiful green presentation box that is both protector and keeper of the jewel that nests inside it. As the presentation box is also a symbol of giving, it is important, if you are purchasing a gift, that the recipient’s first contact with their Rolex sets the stage for revealing what lies within.

Reference M228396TBR-0030
Bracelet President, semi-circular three-piece links
Model case Oyster, 40 mm, platinum and diamonds
Material Platinum
Movement Perpetual, mechanical, self-winding
Water-resistance Waterproof to 100 metres / 330 feet
Calibre 3255, Manufacture Rolex
Bezel Diamond-set
Crystal Scratch-resistant sapphire, Cyclops lens over the date
Power reserve Approximately 70 hours
Dial Ice blue
Certification Superlative Chronometer (official chronometer certification + Rolex certification after casing)

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Diamond-set bezel

Gem-setters, like sculptors, finely carve the precious metal to hand-shape the seat in which each gemstone will be perfectly lodged. With the art and craft of a jeweller, the stone is placed and meticulously aligned with the others, then firmly secured in its gold or platinum setting. Besides the intrinsic quality of the stones, several other criteria contribute to the beauty of Rolex gem-setting: the precise alignment of the height of the gems, their orientation and position, the regularity, strength and proportions of the setting as well as the intricate finishing of the metalwork. A sparkling symphony to enhance the watch and enchant the wearer.

Ice-Blue Dial

The ice-blue dial is the discreet and exclusive signature of a Rolex platinum watch. Rolex uses platinum, the noblest of metals, for the finest of watches. This exclusive dial colour can be found only on the Day-Date, the Cosmograph Daytona, the Perpetual 1908 and the Land-Dweller.

Platinum

Rare and precious, platinum is striking for its silvery whiteness and vibrant luminosity. It is among the densest and heaviest metals in the world, distinguished by unique chemical and physical properties such as exceptional corrosion resistance. Paradoxically, it is also soft, elastic and highly malleable, which makes machining and polishing especially difficult, demanding an extremely high degree of skill. Rolex always uses 950 platinum, an alloy consisting of 950‰ (thousandths) platinum, painstakingly crafted in-house by the fine metalworkers at Rolex. The noblest of metals for the finest of watches.

Model Availability

All Rolex watches are assembled by hand with the utmost care to ensure exceptional quality. Such high standards naturally restrict Rolex production capacity and, at times, the demand for Rolex watches outpaces this capacity.

Therefore, the availability of certain models may be limited. New Rolex watches are exclusively sold by Official Rolex Retailers, who receive regular deliveries and independently manage the allocation and sales of watches to customers. David M Robinson is proud to be part of the worldwide network of Official Rolex Retailers and can provide information on the availability of Rolex watches.