DMR & Rolex to Expand Manchester Showroom
We are delighted to announce plans for a major expansion of our showroom in St Ann’s Square, Manchester. The redevelopment will see the space more than double in size, representing a significant investment in DMR’s presence in the North West.
Scheduled to commence in 2026 and complete in 2027, the project will involve a substantial increase to the Rolex environment, complemented by an enhanced jewellery presentation. The redevelopment will further strengthen our position as a destination for world-class watch and fine jewellery retail in the region.
Our new-look showroom will deliver an elevated client experience, with beautifully designed, intimate spaces dedicated to private consultation, hosting, and product discovery. This reflects DMR’s ongoing commitment to creating refined, luxury environments in which clients can explore and engage with its collections.
"Having proudly served clients from this location for 50 years, this expansion further enables us to offer an even more comprehensive and personalised in-store client experience. The expanded showroom will provide an elevated setting to showcase both Rolex, and our own DMR jewellery collections, celebrating our craftsmanship and heritage. From myself and my team, I look forward to welcoming our existing and new clients into this new space and sharing this exciting next chapter with them.”
Hannah Williams, Manchester Showroom Director
The expansion will also see DMR broaden its offering with the introduction of Rolex Certified Pre-Owned (RCPO), alongside bespoke jewellery services, high jewellery collections and refined everyday luxury pieces, creating a compelling destination for both existing and new clients.
"This innovative expansion marks a significant milestone for DMR by allowing us to enhance the luxury experience we offer our clients alongside our long-standing partners, Rolex. By creating an exceptional new environment dedicated to fine watchmaking and jewellery, we are investing not only in our offering within the North West, but in the relationships that define our brand. We continue to believe in cities, architecture and the role they play in bringing people together.”
John Robinson, Managing Director
Our jewellery and watch experts in our Manchester showroom remain on hand with their friendly and bespoke service. Contact us today.
